ORLANDO, Nov. 1, 2006 – LG unveiled an expansive lineup of more than 20 liquid-crystal display (LCD) television models, including 11 LCDs with full high-definition (HD) 1920 x 1080p resolution at its 2007 dealer preview this week in Orlando.  Premium designs and new technologies for improved picture quality and increased functionality – including enhanced contrast ratio, TruWide Viewing Angle and Simple Link connectivity – enhance LG’s LCD HDTVs for 2007.

“Our expanding line of 1080p LCD HDTVs offers consumers a vivid, life-like viewing experience in a variety of screen sizes,” said K.I. Kwon, president of the LG Electronics USA, Inc., Consumer Electronics division.  “By driving integration, ease-of-use and a premium design, LG’s LCD line is a high-end, top of the line solution for consumers who want only the best-of-the-best in their home.”

LG’s 2007 LCD line reflects the company’s global leadership as the world’s largest flat panel producer[1] and as a leading developer of advanced flat-panel display and digital HDTV technologies.  LG’s 2007 LCD line includes four main series of LCD products offering a range of sizes from 20- to 47-inches:

LC7 Series offers consumers the widest range of sizes offers ranging from 26- to 47-inches (the 47-inch unit is Full HD 1080p), and includes LG Simple Link, enhanced contrast ratio of 5,000:1 and advanced TruWide Viewing Angle technology.

LB4D Series includes 32-, 37-, 42- and 47-inches and features TruMotion Drive, a third HDMI input and USB Media Host (USB 2.0) for photo and music.   The 47LB4D features Full HD 1080p resolution.

LB5D Series includes screens in 37-, 42-, 47- and 52-inches, all with Full HD 1080p resolution.

LY3D Series (47-, 52- and 57-inches) combines Full HD 1080p resolution with TruMotion Drive and Wide Color Gamut for the ultimate picture quality and viewing experience.

In addition, LG offers the LS7D Series which includes 20- and 23-inch LCDs.  These two widescreen HDTVs incorporate ATSC/NTSC/QAM clear tuners.

ENHANCED PICTURE QUALITY

LG Electronics announced 11 LCD HDTVs with 1920 x 1080p “Full HD” display capability addressing the growing demand for the best possible resolution.   With sizes ranging from 37- to 57-inches, LG provides consumers with a wide array of Full HD size options to best fit their needs.

All models 32-inches and larger offer enhanced performance by incorporating the latest Super IPS panel with TruWide Viewing Angle technology.  TruWide Viewing Angle is achieved by using an advanced true wide polarizer, which maintains a more uniform contrast ratio and minimizes color shift and distortion, even at extreme viewing angles up to 178 degrees.

Select models also incorporate TruMotion Drive technology, which improves moving picture response time for clearer moving picture images.  The new LY3D series also features an improved wide color gamut backlight expanding displayable colors to 92-percent of the NTSC spectrum offering a wider range of natural colors and providing consumers with a greater overall viewing experience.

Every model includes LG’s exclusive XD EngineTM technology that takes low-resolution analog signals to near high-definition levels and also improves digital signals to provide consumers crisp images.  And with an enhanced contrast ratio with a deeper black level, consumers will experience a better overall viewing experience.

INCREASED FUNCTIONALITY AND INTEGRATION

To enhance ease-of-use, all new LG LCD TVs 26-inches and larger incorporate “LG Simple Link” connectivity, allowing control of other LG Simple Link compatible equipment, such as DVD players or home theater systems.  The units are connected with a regular HDMI cable, and use the HDMI-CEC standard to enable the user to control other components via on-screen menus or directly from each component.

All large screen models (26-inches and larger) include a minimum of two HDMI inputs with step-up models adding a third input, providing flexibility for additional digital components.   Further, many models incorporate USB Media Host (USB 2.0) to play digital music and photo files.

INNOVATIVE DESIGN

LG’s award-winning design team elevated the look of the new product line with a high-glossy black finish and eye-catching designs.  LG’s LB5 LCD Series incorporates 0.3mm micro-perforated speaker grills for a maximum polished look without losing the standard LG robust, powerful sound.  With a sleek and slim high-end look, LG’s LCDs provide elegance and innovation in one.  Additionally, the LC7, LB5 and LY3 Series incorporate a wave-design at the bottom of the panel, providing a high-end look and simple accent design.  2007 models feature overall depth reduction with some models as slim as 3.1-inches.

ABOUT LG ELECTRONICS USA, INC.

Based in Englewood Cliffs, N.J., LG Electronics USA, Inc., (LGEUS) is the North American subsidiary of LG Electronics, Inc., a $45-billion global force in consumer electronics and mobile communications. In the United States, LGEUS sells a wide range of digital display and digital media products, digital appliances and mobile phones under LG’s “Life’s Good” marketing theme. For more information, please visit www.LGusa.com.

[1] *According to research conducted by DisplaySearch, a flat panel display market research and consulting firm.